2026 viewing: Cowboy Channel on TV · Cowboy Plus (Cowboy+) online
Updated October 19, 2026. Checked against official NFR viewing guide, Cowboy+ plans. Event and service details may change.
The 2026 Wrangler NFR returns to the Thomas & Mack Center, Las Vegas, December 3–12. The seven events include bareback riding, steer wrestling, team roping, saddle bronc riding, tie-down roping, barrel racing and bull riding.
If you cannot attend, the confirmed viewing options are Cowboy Channel on television and Cowboy Plus (Cowboy+) online. See the full 2026 round schedule before tuning in.
What Channel is the NFR on?
| Service | Channel / access |
|---|---|
| DIRECTV | Cowboy Channel · 603 HD |
| DISH | Cowboy Channel · 232 |
| Other TV providers | Check Cowboy Channel’s provider finder |
| Cowboy Plus (Cowboy+) | Web and supported apps · NFR-included subscription required |
Channel numbers do not guarantee that your subscription includes the network. Check your local guide and package before purchasing.
The Cowboy Channel
Cowboy Channel is the live TV broadcaster named in the official 2026 viewing guide. Your provider’s program schedule will show coverage, preshows and replays. The event schedule lists a 5:45 p.m. Las Vegas performance start; television programming may begin earlier.
Use the broadcaster’s Find Us on TV tool for your provider and location.
Dish Network Channel
DISH lists Cowboy Channel on channel 232. Verify its inclusion in your current package through the DISH program guide. Package prices and promotional offers change, so consult DISH for a current quote.
DirecTV Channel
DIRECTV lists Cowboy Channel on 603 HD. Confirm availability for your specific DIRECTV service and package using the official channel listing. Do not assume that every streaming or satellite plan carries the same lineup.
AT&T U-verse
If you already use U-verse, search your on-screen guide for Cowboy Channel and confirm that your package includes it. Use the official provider finder for the current local listing; older package prices are not current offers.
Verizon FiOS
Verizon Fios customers should check their local guide and package for Cowboy Channel. Confirm availability before changing your TV plan. The broadcaster’s provider finder is the best starting point for a current listing.
RFD-TV and 2026 NFR coverage
The official 2026 NFR viewing guide identifies Cowboy Channel and Cowboy Plus. It does not list RFD-TV Now as an NFR streaming option. Do not buy an RFD-TV service solely for live NFR coverage without explicit confirmation from that service.
Watch without a cable subscription
Cowboy Plus can be purchased independently of a TV provider. The current official NFR guide points viewers to its Annual Plan. Check the checkout page for the plan’s current NFR coverage, price and billing terms.
Cowboy Plus pricing and trials
The Cowboy+ offer page currently advertises $119.99 per year for its Everything We Got annual plan and $9.99 per month for a monthly subscription. Its NFR wording specifically identifies the annual plan; confirm coverage before choosing a plan. The service currently says it does not offer a free trial. See current plans and FAQs.
Devices and international viewing
Cowboy Plus lists apps for Apple, Android, Amazon Fire and Roku devices. Its FAQ says video streaming is available worldwide. Check device compatibility and the current service terms before subscribing. Read our Roku guide for additional setup information.
Conclusion
For the 2026 NFR, start with Cowboy Channel through a participating TV provider or an NFR-included Cowboy Plus subscription. Confirm the nightly start time, test playback early and keep the official program guide handy for replay information.