The NFR Cowboy Christmas Show is back and better than ever! This year, the show will be bigger and better than ever before, with more exciting performances and attractions.
The Cowboy Channel Cowboy Christmas is the only official gift show of the Wrangler National Finals Rodeo. A Las Vegas tradition since 1986, The Cowboy Channel Cowboy Christmas features more than 500,000 square feet of show floor and 350+ exhibitors from across the United States. Attendees can find one-of-a-kind products like custom jewelry, cowboy gear, boots and spurs, furniture, art, handmade crafts and home decor. To add to the overall experience, attendees can also enjoy a number of interactive experiences, like the Ariat Rodeo Live Stage and the YETI Junior World Finals. The show runs December 7-16 from 9 a.m. to 4 p.m. daily.
| Date | December 7 – 16, 2023 |
| Location | Las Vegas Convention Center Las Vegas, NV 89109 |
| Time | December 7-16; Open Daily 9 a.m. to 4 p.m. |
| Recurrence | Recurring daily |
| Admission Fee | FREE |
Every great “rodeo” needs a watering hole, and Cowboy Christmas is no different. Near the east end of the event, you’ll find the Ranch Water Rodeo Saloon. In addition to featuring specialty drinks and souvenir collectible cups, this bar will also have video screens playing a replay of the prior night’s Wrangler National Finals Rodeo performance. Plus, with its close proximity to the Ariat Rodeo Live Stage, this is definitely the place to be if you want to be close to all the action.
Cowboy Christmas Special Events
- Ariat Rodeo Live Stage: The Ariat Rodeo Live stage has seen some big changes this year, the most notable of which being the addition of the RMEF Calcutta. This daily event is hosted by Flint Rasmussen and Shane Minor, and it’s sure to get everyone riled up for the Wrangler NFR performances. The Cowboy Channel NFR Tailgate Party is also a new addition this year, and it’s sure to be a hit with its two-hour long high energy format.
- Wrangler Rodeo Arena: You can watch the future of the sport of rodeo by attending the YETI Junior World Finals. This event takes place inside the Wrangler Rodeo Arena and offers attendees the chance to see some of the most promising young rodeo athletes compete for a chance to win the Montana Silversmiths Championship Buckle and $1 million in cash and prizes.
- Ranch Water Rodeo Saloon: Every successful “rodeo” needs a designated place for celebrating and unwinding after all the events are over. The Ranch Water Rodeo Saloon, located near the east end of Cowboy Christmas, is the perfect spot for grabbing a drink, picking up a souvenir cup and watching a replay of the previous night’s Wrangler National Finals Rodeo performance. Plus, its proximity to the Ariat Rodeo Live Stage means you won’t miss a beat of the action.
- NFR Central: This area will be Dale Brisby’s hangout spot during the event. He’ll be doing radio remotes, as well as , contestant and musician autograph sessions. He might even give away some sweet prizes.
Hunter & Outdoor Christmas Expo
The Cowboy Christmas Show has teamed up with the Rocky Mountain Elk Foundation’s Hunter & Outdoor Christmas Expo to bring you the ultimate experience for everything hunting and the outdoors. Featuring the hottest NFR Viewing Party in Las Vegas, this event is sure to get you in the holiday spirit. Admission is free and open to the public, so be sure to stop by and check it out!
The RMEF Hunter & Outdoor Christmas Expo is the perfect place to find everything you need for your next hunting or outdoor adventure. With more than 900,000 square feet of exhibit space, you’ll be able to find the latest and greatest in firearms, optics, outfitting gear, and hunting apparel. Plus, admission to the expo is free! So come on down and check it out during Cowboy Christmas hours.